Rotary Lift Introduces Wireless Mach 4 Mobile Column Lift

Using patented technology, Rotary Lift's new Wireless Mach 4 mobile column lift does away with cords and cables. Each Wireless Mach 4 column is powered by batteries and communicates with the other columns wirelessly. As a result, technicians no longer have to worry about knocking the lift out of service by running over the cords or getting one hooked on a truck bumper.

Mobile column lifts are one of the most versatile, cost-effective solutions for lifting virtually any vehicle for service. But they have one major weakness: cords. Power cords and communication cables get in technicians’ way, slow lift setup and are vulnerable to damage that can leave a lift unusable.

Using patented technology, Rotary Lift’s new Wireless Mach 4 mobile column lift does away with cords and cables. Each Wireless Mach 4 column is powered by batteries and communicates with the other columns wirelessly. As a result, technicians no longer have to worry about knocking the lift out of service by running over the cords or getting one hooked on a truck bumper. Wireless Mach 4 also reduces trip hazards and makes lift set-up a snap.

“The lift is a tool that technicians use to get the vehicle into position to do their real job: truck maintenance and repair,” explains Doug Spiller, Rotary Lift heavy duty product manager. “Making the lift as fast and easy to use as possible lets technicians get to work more quickly, which improves overall shop productivity and drastically reduces vehicle downtime. Our time and motion studies have shown that Wireless Mach 4 provides a productivity improvement of greater than 30 percent over similar lifts, saving an organization more than $7,600 in labor costs annually.”

Wireless Mach 4 is faster and easier than other mobile column lifts to set up, operate, troubleshoot, retrofit, and update. Technicians using Wireless Mach 4 make one trip around the lift at the beginning of a shift to turn it on and configure it, and then they spend the rest of the day concentrating on vehicle maintenance and repair.

Technicians can operate the entire lift using the patent-pending control panel on any of the columns. The panel features an intuitive graphic layout of the column set-up, on-board diagnostics, easy-to-read LEDs and one-touch controls.

Wireless Mach 4 is available in sets of four or six columns. Each column has a rated lifting capacity of 18,000 lbs. and is powered by two deep-cycle marine batteries. Lifting and lowering of all columns is automatically synchronized. Wireless Mach 4 can raise a vehicle 70 inches in just 78 seconds. The lift can be used anywhere in the shop — including wash bays — as well as outside.

Wireless Mach 4 lifts are equipped with back-up communication cables that can be used in place of the wireless system with the flip of a switch, for virtually zero downtime. The wireless system can also be retrofitted to existing Mach 4 mobile column lifts.

Wireless Mach 4 has locking mechanisms every three inches and a lower-to-lock function. Its easily adjustable forks can handle a wide range of wheels without bulky adapter sleeves. Optional extended forks are available for supporting inboard tires on dual-wheeled axles.

Rotary Lift’s Wireless Mach 4 mobile column lift is made in the U.S.A. It has been third-party tested by ETL and ALI certified to meet ANSI safety and performance standards.

For more information about Wireless Mach 4, contact your local Rotary Lift distributor, log on to www.rotarylift.com or call (800) 640-5438. You can also find Rotary Lift on Facebook, www.facebook.com/RotaryLift; Twitter, http://twitter.com/RotaryLift; and YouTube, www.youtube.com/RotaryLiftMedia.

When Your Shop Is Worth Much More Than You Thought

Although every sale of a shop in which I am involved has its own unique set of circumstances, which makes my job both very interesting and very challenging, Cowden Automotive stands out as particularly memorable because I was able to demonstrate to the long-time owner, Paul Cowden, that his business was worth about three times what he had initially thought.

Case Study: Owner of San Francisco-based Import Service Shop Delighted to Discover Just How Valuable His Business is to Qualified Buyers
I sometimes share case studies of the clients I have been able to assist in my role as an aftermarket business broker and provider of intermediary and advisory services. I do that when I think the story will provide a reader in similar circumstances with new insights or helpful information.
In the case of Cowden Automotive, Inc., I acted in a consulting capacity assisting the owner and his broker in valuing the business, creating a marketing plan, finding a qualified buyer, and arranging financing for the sale.
Although every sale of a shop in which I am involved has its own unique set of circumstances, which makes my job both very interesting and very challenging, Cowden Automotive stands out as particularly memorable because I was able to demonstrate to the long-time owner, Paul Cowden, that his business was worth about three times what he had initially thought.
Needless to say, delivering that kind of good news to a shop owner is a rewarding experience. Discovering that the sale of his business would result in his retirement nest-egg being substantially larger than he had ever thought was a fitting tribute to someone who had spent his entire working career as a busy automotive service shop owner.

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