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AAPEX Show Goes Global on Facebook

The Automotive Aftermarket Products Expo (AAPEX) has turned to social media as another means to communicate with show attendees throughout the world.
By Shop Owner Staff
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The Automotive Aftermarket Products Expo (AAPEX) has turned to social media as another means to communicate with show attendees throughout the world.  

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“By having an AAPEX presence on Facebook, we can reach a global aftermarket audience, keeping them up-to-date on the latest news about the industry’s premier trade event,” said Kathleen Schmatz, president and CEO of the Automotive Aftermarket Industry Association. “Fans of AAPEX can receive a wealth of information on such topics as show registration, how to get the most out of the show and things to do in Las Vegas.”

Fans of AAPEX on Facebook receive timely, relevant information to help them navigate the event and their Las Vegas experience. They can view videos, ask questions, interact with other attendees, provide feedback, link to www.aapexshow.com and even register for AAPEX from the Facebook page.

“The AAPEX Facebook page is particularly useful to communicate directly with our global attendees and those who have not visited Las Vegas or attended AAPEX before,” noted Steve Handschuh, president and COO of the Automotive Aftermarket Suppliers Association. “The networking with other industry members prior to the event will be invaluable in assuring both long-time AAPEX participants and first-time attendees a successful AAPEX experience.”

To become a fan of the AAPEX Show on Facebook, visit http://www.facebook.com/AAPEXShow.  For those who are not currently enrolled on Facebook, the sign up process is quick and easy.

About AAPEX
AAPEX is the annual business-to-business trade show representing the global automotive aftermarket and features more than 2,000 exhibitors. AAPEX is jointly sponsored by the Automotive Aftermarket Suppliers Association (AASA) and the Automotive Aftermarket Industry Association (AAIA). For more information, visit www.aapexshow.com.

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Case Study: Owner of San Francisco-based Import Service Shop Delighted to Discover Just How Valuable His Business is to Qualified Buyers
I sometimes share case studies of the clients I have been able to assist in my role as an aftermarket business broker and provider of intermediary and advisory services. I do that when I think the story will provide a reader in similar circumstances with new insights or helpful information.
In the case of Cowden Automotive, Inc., I acted in a consulting capacity assisting the owner and his broker in valuing the business, creating a marketing plan, finding a qualified buyer, and arranging financing for the sale.
Although every sale of a shop in which I am involved has its own unique set of circumstances, which makes my job both very interesting and very challenging, Cowden Automotive stands out as particularly memorable because I was able to demonstrate to the long-time owner, Paul Cowden, that his business was worth about three times what he had initially thought.
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