ACDelco has introduced an all-new line alternators and starters to its Professional family of aftermarket rotating electrical components. With 212 alternators and 122 starters – 334 SKUs in total – the line covers both General Motors and non-GM applications, with 81-percent market coverage for model years 1970-2010, according to ACDelco.
ACDelco has announced the addition of drag links and center links to its all-new ACDelco Advantage portfolio of aftermarket chassis components. There are 252 part numbers currently available.
The International Automotive Technicians Network (iATN) Waveform & File Library recently exceeded 30,000 vehicle-specific files, all uploaded by iATN members based on their real-world automotive repair experiences. The extensive library includes waveforms, scan data images, component photos and other vehicle-specific images, documents and videos.
Direct mail provider Mudlick Mail announced it is expanding its efforts to help clients measure the effectiveness of their marketing campaigns. The company, which serves automotive repair shops, is now providing every customer with a free call-tracking service that logs and records calls generated by that client’s direct mail program.
Know Your Parts, the industry awareness campaign initiated by the Automotive Aftermarket Suppliers Association (AASA), recently announced the launch of its new informational website for repair professionals, www.KnowYourParts.com, and a drawing for a $500 Snap-on gift card for one lucky automotive aftermarket “end-user” who submits suggestions at the site.
The Car Care Council has partnered with Dartmouth College for the Dartmouth Big Green Bus 2012 cross-country road trip this summer. The council’s popular car care guide, which highlights the importance of preventive maintenance and provides ways to make vehicles run more environmentally friendly, will be distributed to motorists during the bus stops.
The second-ever Federated Industry Advocacy Award was recently presented to longtime Federated member Tim Trudnowski at the annual Federated national meeting held in Phoenix, AZ.
Bosch has just released a new, free app that enables anyone with an iPhone or iPad to find the correct Bosch part number for spark plugs, wiper blades, oxygen sensors, fuel pumps or battery chargers, as well as accessories for virtually any vehicle operating in the U.S. and Canada.
ACDelco has added 186 part numbers for bushings to its ACDelco Advantage family of aftermarket chassis components for budget-conscious customers.
