In the coming years, no component of your business will be more critical to your success than the caliber of the people who work with you. In order to hire and keep superstar employees at your shop, you need to have pay programs in place that ensure they stay motivated and happy to be a part of your team.
The first time I was introduced to a waste oil heater was more than 20 years ago while I was working for Toyota. The heater burned the waste oil that accumulated from oil changes and transmission flushes to produce heat for the shop. It was a great way of getting around the high costs of natural gas used in conventional heaters, plus it got rid of all the used oil that the shop produced.
Value has always been a powerful motivator in marketing and sales, but with the uncertainty in today’s tough economic times, an emphasis on value is more important than ever before. Although you’ll find many definitions, I believe we can all agree that in the mind of your customers, value means getting the most bang for their buck.
The Federal Trade Commission (FTC) enacted Standards for Safeguarding Customer Information on May 23, 2003. By now, most repair shops should have implemented their information security programs and taken steps to ensure compliance with the Safeguards Rule. If you have not, we recommend taking steps to get in compliance immediately. If you have, it’s still important to periodically review and assess your program to ensure you remain in compliance.
After your employees have been with you for a probationary period of time, they should all be given their own business cards. This includes your technicians, shuttle drivers, lot attendants, etc. First of all, just like with your managers and services advisors, this shows that you view them as an important part of your company, too. This will create a greater sense of pride, and will increase the probability that these employees will actively promote your company.
On June 6, 1944, the Allied Invasion Forces landed across 60 miles of French coastline beginning one of the bloodiest battles in history, and resulting in the liberation of Europe that ultimately occurred on May 8, 1945, also known as V.E. Day. As Supreme Commander of the Allied Forces, Dwight D. Eisenhower had to set the objective first – European liberation from Nazi Germany.
If your town is anything like mine, from time to time an automotive repair shop will close and, inevitably, the equipment will be listed for sale. I’ve seen this trend during good times and bad, and I’ve had the opportunity to purchase some of this equipment. When I’m in the market for a lift, this is what I look for.
If you’re like me, in the over-50 age bracket, it’s no surprise that you view the world a lot differently than the younger generation. On the other hand, people from the younger generation will struggle with many of the values and ethics of the older generation. When you consider the diverse demographics of today combined with a multi-generational workforce, it’s easy to see how the differences in values and behavior are having a profound impact in the workplace.