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Maintaining a clear view of the road is important to safe driving no matter what the season, but fall brings added attention to driving visibility thanks to October’s status as National Headlamp Month and the end of Daylight Saving Time on November 3.

MAHLE Clevite Inc. has introduced its new “SMART PART(ner)” campaign, directed at all aftermarket partners. According to MAHLE, the new campaign highlights the added benefits technicians receive when selecting a MAHLE part, and the enhanced partnership established with distributors when they choose MAHLE Clevite. Added benefits include technical expertise, superior customer service and product training support.

Along with trick-or-treaters, bonfires and football, the fall is known for automotive maintenance, including replacing or upgrading vehicle headlamps for increased driving safety. Federal-Mogul’s Wagner Lighting brand reminds automotive parts retailers and service providers that keeping their lighting displays and other merchandising tools up to date is key to capturing this high-volume seasonal sales opportunity.

ACDelco will introduce GM Original Equipment Transmission Hydraulic Control Modules (TECHMs), found in all GM six-speed automatic transmissions, at the Automotive Aftermarket Products Expo (AAPEX) Nov. 5-7 in Las Vegas.

The SEMA Show, the premier automotive specialty products trade event in the world, is shaping up this year to be one of the strongest in the event’s 47-year history, a good sign the business of vehicle personalization, customization and preservation is rebounding.

On October 12, two lucky winners and their guests joined representatives from Raybestos brand brakes at the Sprint Cup Series Race in Charlotte. The race weekend was the grand prize in this year’s Raybestos brakes “Go Green” sweepstakes and promotion.

Attendees are invited to bring their best smiles, funny faces and friends to the new ChirpE photo booths at the upcoming Automotive Aftermarket Products Expo (AAPEX). AAPEX is slated for Tuesday, Nov. 5 through Thursday, Nov. 7, at the Sands Expo Center, Las Vegas, Nev.

Fran Labun is vice president of the Sales Group for DENSO Products and Services Americas, Inc., the Long Beach-based affiliate of Japan-based DENSO Corporation. He oversees automotive aftermarket and OES sales for the Americas; U.S., Canada, Mexico, Latin and South Americas. Labun also oversees the product development and sales for Heavy Duty OES and aftermarket channels and directs the DENSO non-automotive product lines for robotics, heat management and hand scanners.

The Federated Auto Parts dirt track racing team has gone pink this October in recognition of National Breast Cancer Awareness Month. The Federated dirt track car, driven by Federated spokesperson Kenny Schrader, features a special pink design for its races during the month of October.

The Automotive Aftermarket Products Expo (AAPEX) 2013 Learning Forum will feature six sessions that focus on current industry trends and issues, including the popular “Aftermarket Outlook” session, presented by NPD, and “Five Trends in Five Minutes: Trends Affecting the Aftermarket Environment,” presented by Polk. AAPEX is set for Tuesday, Nov. 5 through Thursday, Nov. 7, at the Sands Expo Center, Las Vegas, Nev.

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The Automotive Aftermarket Suppliers Association has launched a new marketing campaign as a part of its successful “Know Your Parts” program focused on the hub bearing category. The hub bearing campaign is the first in a series of category-specific campaigns designed to educate technicians, shop owners, service writers and other industry repair professionals on the value of installing only quality premium parts.