Know Your Parts, the industry awareness campaign initiated by the Automotive Aftermarket Suppliers Association (AASA), recently announced the launch of its new informational website for repair professionals, www.KnowYourParts.com, and a drawing for a $500 Snap-on gift card for one lucky automotive aftermarket “end-user” who submits suggestions at the site.
Direct mail provider Mudlick Mail announced it is expanding its efforts to help clients measure the effectiveness of their marketing campaigns. The company, which serves automotive repair shops, is now providing every customer with a free call-tracking service that logs and records calls generated by that client’s direct mail program.
The International Automotive Technicians Network (iATN) Waveform & File Library recently exceeded 30,000 vehicle-specific files, all uploaded by iATN members based on their real-world automotive repair experiences. The extensive library includes waveforms, scan data images, component photos and other vehicle-specific images, documents and videos.
ACDelco has announced the addition of drag links and center links to its all-new ACDelco Advantage portfolio of aftermarket chassis components. There are 252 part numbers currently available.
ACDelco has introduced an all-new line alternators and starters to its Professional family of aftermarket rotating electrical components. With 212 alternators and 122 starters – 334 SKUs in total – the line covers both General Motors and non-GM applications, with 81-percent market coverage for model years 1970-2010, according to ACDelco.
Mitchell 1 will hold this year’s second Shop Management System Training Workshop July 19-21 in St. Louis, MO. The training workshop is designed for those who have previously established competence using their shop management software and now want to learn more advanced capabilities, better methods and shortcuts.
Rotary Lift has introduced the EFX90, the latest addition to its line of heavy-duty inground scissor lifts that use patented design features to lift technician productivity and lower vehicle downtime.
ACDelco has added 186 part numbers for bushings to its ACDelco Advantage family of aftermarket chassis components for budget-conscious customers.
