For Consumers On The Go, ACDelco.com Goes Mobile

Whether it’s car care tips, product information or the location of the nearest ACDelco Professional Service Center Program participant, consumers with smartphones now have acdelco.com at their fingertips.

MAHLE Aftermarket Inc. Sponsors Formula DRIFT Driver Conrad Grunewald

MAHLE Aftermarket Inc. (formerly MAHLE Clevite Inc.) has announced its sponsorship of Formula DRIFT driver Conrad Grunewald for the 2014 Professional Drifting Championship Series. As an official partner, MAHLE Aftermarket Inc. will provide technical support for Grunewald and his Formula DRIFT Chevrolet Camaro. It also will have the MAHLE brand decal displayed on the No. 79 car.

Speaker Lineup Announced For ETI’s ToolTech 2014

The Equipment and Tool Institute (ETI) has finalized the speaker lineup for its ToolTech 2014, which takes place April 28 through May 1 in Sonoma, Calif.

ACDelco Tools’ ETC Power Tools Solve Under-/Over-Torquing Issues

All technicians are faced with one simple problem: They need more power to do the job in the shortest possible time. However, with increased power, it also means the issue of too much power could exist. ACDelco Power Tools introduced ETC – Electronic Torque Control tools specifically to solve under-/over-torquing issues.

Digital Edition Of April/May TechShop Magazine Is Now Available

A digital version of the April/May issue of TechShop is now available online. Access the easy-to-view digital version that features articles on Cylinder Pressure Waveform Analysis, Air Compressors, Code P0340 and more.

ASE A4: Understand Parallelism And Know How To Install New Steering Links

From the ASE A4 Task List: Inspect and adjust front and rear steering linkage geometry (including parallelism and ride height). The two most common types of steering linkage are parallelism and rack and pinion. Parallelism steering linkage uses the pitman arm and idler arm to support the center link, forming a parallelogram. Tie rods connect a center link to the steering knuckles.

Raybestos Brakes Help Counter Pros, Technicians ‘Get Green’

This spring, selling seriously green stopping power can earn counter people and technicians some serious cash, according to Raybestos Brakes. The company’s Element3 brake pads with Enhanced Hybrid Technology (EHT) are some of the greenest brake pads in the aftermarket and are copper-compliant to 2025.

Federated Announces ‘Get Dirty With Kenny’ Home Run Weekend

What could be better than a weekend of dirt track races and running bases? Winners of the “Get Dirty with Kenny” extravaganza will see a night of major league baseball from a skybox at beautiful Busch Stadium in St. Louis before hitting the track with NASCAR driver and dirt track legend Kenny Schrader the following day.

ASE Introduces New Automobile Service E-Learning Program

The National Institute for Automotive Service Excellence (ASE) has announced its new E-learning program, “Introduction to Automobile Service” (IAS). Delivered exclusively online and consisting of four e-learning training modules and a separate quiz, the program focuses on awareness of entry-level tasks related to basic automobile service.

MOOG Coverage Expanded With Dozens Of New Parts For Foreign Nameplate And Domestic Models

Federal-Mogul has expanded coverage provided by its MOOG Steering and Suspension brand with dozens of new parts now available for popular late-model foreign nameplate and domestic applications. As the automotive service industry’s “Problem Solver,” MOOG offers innovative technologies that improve on original designs for longer life, superior performance and easier installation, according to Federal-Mogul.

Several States Declare April As ‘Car Care Month’

Several governors across the country have declared April as Car Care Month in their respective states, urging their residents to be car care aware and perform the service necessary to ensure their vehicles are operating in a safe, efficient and clean manner.

Eight Keys To Selling Auto Service

You’ll need to know your customers’ buying habits as well as their service histories. You should always request your first-time customers’ service records, and should ask them about their service histories verbally as well. This information can be extremely helpful during any sales process, especially when it comes to selling maintenance.