With passion for their vehicles running so deep, your customers’ expectations for a pleasant vehicle repair experience may run as high as having their vehicles fixed expertly and efficiently, especially among your female customers. Weighing in on this topic is Frank Scandura, owner of Frank’s Mercedes Service, with locations in Las Vegas and Henderson, NV. His multi-bay locations specialize in Mercedes-Benz, BMW, Audi, Jaguar and VW service and repair, with an emphasis on driveability.

Auto repair technicians who need to obtain their Section 609 certification and would like to attend a live, instructor-led class can do so via the internet on Friday, April 15, 2011 at 11 a.m. EDT. The approximately 90-minute live webinar will give an overview of the Section 609 requirements. After viewing the webinar, viewers can take the test and mail it back to MACS headquarters.
Jay Thatcher, owner of Thatcher’s Auto Center is Superior, WI, says his customers now demand more dependability, performance and fuel efficiency from their vehicles. The shop currently does about 70 percent maintenance and 30 percent repair work. Five to 10 years ago, it was mostly repair work. “Customers have discovered that if they maintain a vehicle today it will go and go. It also costs less over the life of the vehicle to keep it well maintained than to repair it,” Thatcher told a local reporter.

Now could be the time for your customers to save money on fresh spark plugs for their vehicle and enjoy improved driving performance and efficiency. Once again, Bosch is offering motorists the opportunity to get cash back by mail when they install Bosch premium spark plugs, and, at the same time, enjoy the benefit of a properly tuned vehicle that performs better, runs more efficiently and saves money at the gas pump.
Roush Fenway Racing announced a multi-year marketing partnership with Raybestos that will see its four NASCAR Sprint Cup Series teams run Raybestos brake packages, beginning with short track and road course events in 2011. While Raybestos has provided Roush Fenway with brakes for many of its 291 NASCAR wins and five NASCAR championships, 2011 marks the beginning of a larger technical and marketing partnership.
A customer at Rhodes Auto Repair in Destin, FL, had $487.07 worth of repairs done to his vehicle. He told the co-owner of the business that his brother and mother would stop by later to pay the bill. However, before the bill was paid, he drove off in the vehicle. He was arrested and charged with felony larceny.