Federated Customer Wins 2011 Camaro At Federated Auto Parts 300

NASCAR star Carl Edwards was not the only winner at the Federated Auto Parts 300 Nationwide race held July 23 at the Nashville Superspeedway. Federated customer Jeff Crissman was also a winner as he was awarded a brand new 2011 Camaro.

Photo (L to R): Federated Camaro winner Jeff Crissman; Jennifer Crissman; Federated spokesman and NASCAR legend Kenny Schrader

“Every year, as part of the festivities surrounding the Federated 300, we award a custom Federated vehicle to one of our customers,” said Phil Moore, senior vice president of Federated Auto Parts. “We are thrilled to be able to present this car to Jeff. We congratulate him and thank him for being a loyal Federated associate.”

Crissman, who works at Frank’s Coach and Carriage in Broadview Heights, Ohio, was the contest winner in the Federated Camaro giveaway held as part of the pre-race hospitality events associated with the annual Federated 300. Over 1,200 people attended the race as guests of Federated.

The Federated Auto Parts 300 was televised live nationally on ESPN. Edwards captured the checker flag and Federated spokesman Kenny Wallace rounded out the top 10. In addition to an exciting night of racing, Federated guests and Nashville-area race fans enjoyed a post-race concert by the Eli Young Band.

Bill Collins, sales and marketing coordinator for Standard Motor Products (SMP) served as the grand marshal of the Federated 300 and Ken Salinger, director of brake products for Federal-Mogul, was the co-grand marshal and official starter. Kevin Byrd from SPEED’s “Two Guys Garage” was the honorary flagman.

“We had a great weekend again this year and we want to thank all our members, customers and manufacturing partners who helped make the Federated 300 a tremendous success for everyone involved,” concluded Moore.

About Federated
Federated Auto Parts, headquartered in Staunton, VA, is one of the largest auto parts distribution and marketing organizations in North America. Federated is dedicated to supporting its customers with quality name brand parts, programs designed to grow their businesses, and experienced counterpeople who are knowledgeable in today’s evolving automotive technology. For more information, visit www.FederatedAutoParts.com.

When Your Shop Is Worth Much More Than You Thought

Although every sale of a shop in which I am involved has its own unique set of circumstances, which makes my job both very interesting and very challenging, Cowden Automotive stands out as particularly memorable because I was able to demonstrate to the long-time owner, Paul Cowden, that his business was worth about three times what he had initially thought.

Case Study: Owner of San Francisco-based Import Service Shop Delighted to Discover Just How Valuable His Business is to Qualified Buyers
I sometimes share case studies of the clients I have been able to assist in my role as an aftermarket business broker and provider of intermediary and advisory services. I do that when I think the story will provide a reader in similar circumstances with new insights or helpful information.
In the case of Cowden Automotive, Inc., I acted in a consulting capacity assisting the owner and his broker in valuing the business, creating a marketing plan, finding a qualified buyer, and arranging financing for the sale.
Although every sale of a shop in which I am involved has its own unique set of circumstances, which makes my job both very interesting and very challenging, Cowden Automotive stands out as particularly memorable because I was able to demonstrate to the long-time owner, Paul Cowden, that his business was worth about three times what he had initially thought.
Needless to say, delivering that kind of good news to a shop owner is a rewarding experience. Discovering that the sale of his business would result in his retirement nest-egg being substantially larger than he had ever thought was a fitting tribute to someone who had spent his entire working career as a busy automotive service shop owner.

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