The Power Of Marketing

High-performing shops ramped up their marketing efforts during the pandemic.

VIDEO: How To Maximize Online Marketing

Are you maximizing your online marketing efforts? This video is sponsored by the MyPlace4Parts Studio.

A Guide To Branding For Auto Repair Businesses

Does branding have a role to play in the auto repair business, particularly in small- to medium-sized businesses? Yes, but in order to do so, these businesses must remain focused on creating long-term relationships with all customers and work on adequately differentiating themselves from their competitors, especially those larger companies, dealerships and regional players.