As the vice president of marketing at NGK Spark Plugs (U.S.A.), Inc., David is responsible for all marketing and product initiatives for the brand. He earned a BSBA in marketing from Kutztown University, and an MBA from Pennsylvania State University. He has also completed executive leadership development courses at Northwood University.

The SERVICE-EDU Avondale event kicks off from 6-8 p.m. on Friday, April 29, with dinner, orientation, networking and Bogi Lateiner’s keynote presentation, “Not Your Father’s Auto Shop.”

SERVICE-EDU was created as a joint effort so that more value could be provided to technicians by offering training in multiple product categories during a single training event. Each manufacturer’s training courses, focused on their unique category of expertise, include classroom and hands-on instruction on proper system troubleshooting, advanced service techniques and component replacement.
