Once you have a customer visit your website, how can you get them to return to your website, and, more importantly, continue to return to you as a customer?
To make your page pop and make a connection, you have to give your website some thought. You have to walk a mile in your target audience’s shoes and think, what will capture their attention, draw them in and build their trust? People. Happy, smiling people.
Most shop owners strive to make their business responsive to their customers’ service needs by offering convenient hours of operation, an attentive staff and even a comfortable waiting room. But, your website, the one part of your business that is open 24 hours a day, 365 days a year, may be overlooked. Have you taken steps to ensure it is “responsive”?
Pick your cliché. If it’s too good to be true, it probably is. You get what you pay for. When it comes to web-hosting and website creation, there is a lot of advertising and marketing pushing free services or services that are so inexpensive that they aren’t representative of the true marketplace.
